How to Create a Facebook Page and Set Up Fb Business Manager Account in Just 5 Steps

People are assuming that Facebook is dying because of the news feed algorithm, and it is becoming difficult to get more likes on Facebook every day.

Well, it’s not the truth!

To give you some insight, think about the 2.5 billion people who use Facebook every month and more than 140 million other businesses that are already using Facebook and Fb business manager account to promote their business and connect with a massive audience. Your interaction on social networking platforms gives your customers a glimpse of you & your brand; it helps to increase brand loyalty and make them more likely to recommend your services and products. 

Facebook is one of the best social media platforms to reach a wider audience by investing less time, effort, and money. Creating a Facebook page is a simple process; you need to collect all the business information, address, pin code, phone number, brand name, logo, cover photo, etc. and follow the below-mentioned steps.

As per the Facebook survey, it is clear that people like to interact with their favorite brand on Facebook than on any other social media marketing channels.

Follow these 5 steps to create a Facebook page and set up the Fb Business Manager Account: 

Step 1: Creation of Facebook business page:

• To create a Facebook business page, you have to log in to your Facebook account, and on the top right corner, you will see the “Create” option.

• After clicking on “Create”, you can see various options such as page, ad, group, event, fundraiser, and others. Now, click on the “Page” option. 

• Then you will get 2-page category options, “business or brand” and “Community or public figure”; most of the businesses use the business or brand category option.

• Fill the required information of the brand like the page name and the brand category, select the category that is best suited for your business. For example, if your brand name is “Spark On Fitness”, select Gym/ Physical Fitness Center as the brand category and clicks on continue

• Then, upload a profile picture and cover photo of your brand. Ensure the quality of your image is good. Businesses generally put their logo as their profile picture

• Hurray! Your page is now created. You can add additional information about your brand by clicking “edit page info” button and also add a button to your page like send a message, call now, send mail, contact us, etc.

Step 2:  Promoting your business page:

You can invite your friends to like your page by sending them invitations. Your existing Facebook friends can give you an initial base of likes on your new Facebook page, hence invite as many people as you can to gain more page likes. You can also run a page like a campaign to get more page likes, but for that, you need to make a payment to Facebook.

Step 3: Fb business manager account:

Facebook introduced a free tool, “Business Manager Accounts” for companies to manage and organize their Facebook pages and advertise on Facebook. This allows you to create campaigns and promote your business. You can even track and manage the performance of your ads.  Create your Facebook business manager account by following these simple steps:

Creation of  Facebook business manager account- 

• To create a FB business manager account, open your Facebook business manager by visiting Business.facebook.com. You can see the “Create Business” button on the top right corner, click on that button and you will see another dialogue box. Fill the required details about your business and click on continue.

• Go to your registered email account to verify your account. Under social mails, you will receive a verification email from Facebook, confirm & verify that email.
• Your Business Manager account is created. Then, create an ad account in your Facebook Business Manager Account. On the left under the accounts section, you can see the Ad account option; click on that and then click on the “Add+” button in the center of the screen.
• You can see a few options like “Add an Ad account”, “Request access to an ad account” and “Create a new ad account”; click on the third option to create a new ad account.

• Fill out the details of your brand, select the currency and time, and click next.

• Then select from the two options, “My business” or “Another business or client”, for which your account will be used and click on “Create”.

• Now, add people and set permissions to access your manager account and click on assign.

Step 4: Linking your Facebook business page to your FB business manager account:

• To add a page in your business manager account, click on the “page” button towards the left side under the account section and then click on the “Add+ button” on the center of the screen.
• You will see 3 options you can select any one of them as per your choice. Here, you can add an existing page, request access to some other page or you can create a new Facebook page from this option.

• To add to our existing page that we already have, click on the “Add a page” option. Then, enter the page name or page URL and select the page and click on the “Add Page”.

• You can add as many pages as you want in this manager account by clicking on the “Add page” option.

Step 5: Adding the payment method in Fb business manager account-

You have to add a payment method in the FB Business Manager Account to run ads. To add the same under the payment category, click on the add payment method on the left side and fill out the card details, select country, and currency and click on continue to complete the payment process. You can also run your Facebook ads and generate good revenue out of it. 

Final thoughts:

If you don’t have your Facebook Business Page and Manager Account, create your own today with the steps outlined above, and promote your business. Also, there are various advertising agencies that can help you with digital marketing services.